WordPress
Development
Process

1
Exploratory warehouse

We create a written document with all information , based on:

  • Discussions with you
  • Analysis of your brief, current website, sales materials etc.
  • Competitors audit
  • Inspirations research

Final Outcome: 
Document that contains all information, needs, sugesstions ideas

Tools:

Real Time Board

Google Docs

2
Sitemap

A sitemap is a model of a website’s content designedto help both users and search engines navigate the website.

What we agree on:

  • Hierarchy for all pages
  • Structure of the menu
  • Draft titles for each page
  • Basic descritpion of each page
  • Languages versions

Final Outcome:
Visual map of all pages grouped by type.

Tools:

Draw.io

3
Prototype

The prototype displays the functional elements of a website or page, typically used for planning a site’s structure and functionality.

What we agree on:

  • Each page layout
  • Written content for each page
  • Linking between the sites
  • Inspirations research
  • Page’s interactions

Final Outcome:
Gray scale layout for every ?page with content written and functionality described.

Tools:

UXPin

4
Graphic Mockup

What we agree on:

  • Visual (colors, fonts, spacings)
  • Graphic elements (icons, pictures, screenshots)

Final Outcome:
Full size model of the websiteand Style Guide for all future work.

Tools:

SketchApp

inVision

5
Wordpress development

We code the pages in WordPress using modules and flexible elements. Why?

  • Edit content on each page directly from WordPress UI. Use the What You See Is What You Get editor.
  • Add more elements (e.g. testimonials or clients logos) in mere minutes.
  • Add more pages based on the same templates (e.g. new services or case studies).
  • Add new languages using PlugIns.
  • Implement any changes in global element, and it will update in seconds across the entire website(e.g. the address in the footer).

Final Outcome:
Easily editable templates and pages in WordPress.

6
Analytics

We set up all of the analytics, so you can easily track their performance over time. We also, create segments of your visitors, so you can offer them personalized content.

All pages and goals in Google Analytcs are grouped, named and organized in a way that’s easy to understand for everyone.

Final Outcome:
Organized website with clear analytics.

7
Website Testing and Publishing

Using Hubspot built-in testing tool as well as third partyapps, we test your website on different devices and operating systems, so you can make sure it looks goodfor every visitor.

When you’re happy that everything is in working order, will publish your page and all of your website visitors will have a fresh new experience!

Final Outcome:
Published website with mobile responsiveness.

We delivered websites using that
process in 2019 to:

Hubspot International Campaign of

the Year Award for our people

25

WordPress Websites Developed

15 000

Hours spent on Hubspot and WordPress portals

4000

Workflows created

125+

Clients

1500

Contacts managed in HubSpot

6

Years working with the first client